INDEX: March 2015
Our stories this month interrelated in a number ways, and presented to follow the theme that the Stone Industry serves a growing– and increasingly better educated – customer base. This month we also present Part 1 of our coverage of the Pinnacle Awards, and report on equipment and software innovations launched at the recent StonExpo and World of Concrete events held earlier this year. A number of our special contributors ponder the issues that affect businesses large and small: How to find your niche, how to educate customers about stone products and your offerings, and in general, how to create or raise brand awareness for your shop. Enjoy this issue– it also includes more humor to entertain, you, as well as educate. Larry Hood - Editor
March 2015 Issue Articles
Rethinking Tooling to Strengthen Profits, by Peter J. Marcucci
From the Publisher’s Pen, by Rich Hassert
Find Your Niche, by Sharon Koehler
Countertops 101, by Jodi Wallace
WerkMaster Launches Jobsite Calculator at WOC 2015
The Stone Detective, by Frederick M. Hueston, PhD
2014 MIA Pinnacle Awards (Part 1 of 2)
Super Bowl Commercial, by Aaron J. Crowley
WerkMaster Shines on High Profile Project
The International Surface Event East 2015 Announces New Dates and Move to Orlando
MIA Member Marco Duran Named Stone World’s 2014 “Fabricator of the Year”
Restoration and Maintenance Corner, by Bob Murrell
2014 MIA Accreditation Class Honored
What This Country Needs, by Sam Venable
Never Underestimate the Potential of Johnny
Omni Cubed Pro-Lift Automatic: Making a Difference for Fabricators and Installers
A Little Irish Humor (Part II)
The Joke’s On You, by Phil Ryder
The Varmint County Chronicles, by Boomer Winfrey
Hueston Announces New Historical Restoration and Preservation Seminar
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