Laticrete, a global leader in the manufacturing of innovative systems for the installation of ceramic tile and stone, announced today the launch of Laticrete® PermaColor™ Grout, offering the maximum performance available in a cement-based grout, with unmatched color consistency and resistance to stain causing mold a nd mildew with antimicrobial protection from microban®.

GreenGuard Certified for better indoor air quality, Laticrete PermaColor Grout contributes to LEED Certification with low VOC content. In addition, Laticrete PermaColor Grout is Kevlar® reinforced for superior strength and flexibility, making it ideal for both interior and exterior floors and walls in both residential and commercial applications.

Laticrete PermaColor Grout requires no additive and is mixed with water and ready to be installed. Backed by the Laticrete 15 Year Residential Warranty* and the Laticrete 10Year Systems Warranty*, Laticrete PermaColor Grout offers peace of mind for the permanent, problem-free installation of ceramic tile and stone. Available in 40 different lifestyle colors, Laticrete PermaColor Grout resists efflorescence and blotchiness.

* See Data Sheets 230.12 and 700.12 for complete warranty information.

Laticrete International, Inc. is a family-owned business dedicated to innovative, high quality tile and stone installation systems. Based in the USA, the 50-plus year old company is one of the world's leading manufacturers in its field. Its well-known brands Laticrete®, Latapoxy® and SpectraLOCK® are manufactured and sold worldwide. In the USA or Canada call 1-800-243-4788, outside USA +1203-393-0010, www.laticrete.com

Laticrete PermaColor Grout is Kevlar® reinforced for superior strength and flexibility, making it ideal for both interior and exterior floors and walls in both residential and commercial applications. In addition, it requires no additive and is mixed with water and ready to be installed.

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