Page 2 - Demo
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2 | January 2025
ROCKin’teriors
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This combination allows us to efficiently meet client needs while maintaining excep- tional quality. We bring a white glove ser- vice mindset to the industry because our clientele expects fine luxury and amazing service.”
For obvious reasons, the company itself has changed and evolved over the last 16+ years. When asked about the evolution and changes in the business that have made ROCKin’teriors so successful, Laura told us how the company had evolved since the beginning, and what successes those changes had brought to the company.
“Since our inception, we’ve embraced technological advancements to enhance our fabrication processes. For instance, integrating CNC machinery has improved our efficiency and precision, allowing us to better serve our clients. In the last few years, we went digital in all our processes. We have been focused on high-end luxury residential and commercial since inception. We’ve worked on the Holy Name of Jesus Cathedral for the Roman Catholic Diocese, Raleigh-Durham International Airport, the N.C. State University chancellor’s resi- dence, as well as in luxury homes for NFL, NBA and PGA superstars, Fortune 500 executives, and other exclusive clientele.”
Though the company as a whole might have gone through some changes over the years, their staff actually has an extremely low turnover rate. Most of their team has been with the company 10+ years. Part of
Lakeside luxury residential estate in Hills of Rosemont, Durham, N.C. includes Dekton infinity pool cladding and an interior large format fireplace surround, and ten slabs of one-of-a-kind Delicato Oro Brazlian quartzite for the centerpiece kitchen island and full-height backsplash surround.
Slippery Rock Gazette
ROCKin’teriors installed 24 feet of Dekton Kira with a smooth matte texture to add an elegant touch for this fireplace surround.
that was due to Omar Salazar, Laura’s brother, who recruited and trained a team of skilled craftsmen who went on to be recognized an ISFA Fabricator of the Year – TWICE. Omar was also a key part in getting ROCKin’teriors involved in the Gary Sinise R.I.S.E program that helps to build accessi- ble homes for wounded war veter- ans. Plus, he also helped the company become the area’s first fabricator to become certified in ultra-compact and sintered stone.
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