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4|August 2022
In This Issue...
DEPARTMENTS:
Special Focus on the Industry
SLIPPERY ROCK GAZETTE® The Voice of the Stone Fabricator
Colonial Marble and Granite: Using Quote Countertops Digital Technology to Drive Sales and Efficiency,
by Larry Hood and Peter J. Marcucci ................................................................................................................. Begins on 1 Granite Portals Transition Chaos to Serenity, by Megy Karydes .................................................................... Begins on 18 NaturalThinstoneVeneerPatternsExplained,byLisaMiller............................................................................................ 30
Training, Safety and Education
Natural Stone Vs. Manmade Materials CEU Courses Now Available from NSI ............................................................... 4 Industry Calendar of Events and Training: August – October 2022.................................................................................... 5
Three Tips to Get More Retail Jobs from Google Maps, by Stephen Alberts ................................................................. 6 Roger and His Fabrication Shop, Part II, by Rick Phelps ............................................................................ Begins on page 8 Introducing the Bostik Academy ..................................................................................................................................................... 9 NTCA Launches Thick-Bed Regional Training in Columbus, Ohio.................................................................................... 14
Industry Topics, Tips and Featured Columns
Is That All This Data Is Good For? by Ed Young .....................................................................................................................10 The Stone Detective – The Case of the Marble Impostor, by Frederick M. Hueston .................................................... 11 BNPL: Is it Right for You or Your Business? by Sharon Koehler ......................................................................................... 12 Why Homeowners Remodel or Move ........................................................................................................................................ 16 August is the Ideal Month for Procrastinators, by Sam Venable .......................................................................................... 23 Stone Restoration and Maintenance Corner, by Bob Murrell ............................................................................................. 28
Industry News
Go to the Masters with BBI and Integra ..................................................................................................................................... 1 International Surface Fabricators Association to Host Industry Roundtable in Seattle ............................................... 11 NSI Becomes Endorsing Partner of Hardscape North America Show ............................................................................. 12 MSI Announces Its Latest Showroom and Distribution Center Opening in Columbus, Ohio ................................. 13 Birch Hill and Investissement Québec Partner with Polycor ............................................................................................. 20 Marketplace and Classified Ads ...................................................................................................................... 26, 27
Contributors & Staff
Rick Stimac
Larry M. Hood
G. William Brown Gina Covell
Stephen Alberts Mark Anderson
Ed Hill
Frederick M. Hueston Sharon Koehler Rufus B. Leakin Peter J. Marcucci Lisa Miller
Bob Murrell
Rick Phelps
Ed Young
Sam Venable
Publisher Editor and Design Director Graphic Designer Advertising Sales and Social Media Maven Countertop Marketing Co. Department of Humor Synchronous Solutions Stone Forensics Investigations Stone Industry Consultant Guru of Urban Folklore Special Contributor Delgado Stone Restoration Consultant CEO, PK Safety Fabricator’s Business Coach Department of Irony
Read our online edition at www.slipperyrockgazette.net . Use the Classifieds / department tabs to place a classified ad, and the article links to view the current issue. Send advertising inquiries to g.covell@slipperyrockgazette.net, and comments c/o publisher@slipperyrockgazette.net . Subscription requests, a classified ad submission form, current and archived back issues and articles are available online at www.slipperyrockgazette.net.
slippery rock gAzette
Training & Education
Natural Stone Vs. Manmade Materials CEU Courses Now Available from NSI
The Natural Stone Institute is proud to announce two newCEUcoursescover- ing Natural Stone vs. Manmade Materials in Exterior and Interior Applications.
Both courses compare the ver- satility, performance charac- teristics, and green building considerations for both natural stone and manmade materials. Understanding these key points will prepare participants with knowledge for design concepts, applications, and how to edu- cate clients. Learning objectives include:
•Defining and explaining attri- butes to understand what can affect the performance of both natural stone and manmade materials.
• Comparing and contrast- ing the attributes and installa- tion capabilities of natural stone and manmade materials to under- stand the optimal building mate- rial choice for project design and installation.
•Discussing common green building considerations for these materials, including embod- ied energy, potentially harmful ingredients, and land impacts.
•Learning which innovative design trends can be satisfied with natural stone, including biophilic design, complex geometries, and textures to offer both creative and aesthetic opportunity.
Daniel Wood, Natural Stone and Materials Consultant for Lurvey Supply and CEU Committee chair said: “The material com- parisons in these CEUs provide a side by side look at the different attributes and performance char- acteristics of both natural stone and manmade materials. This content will help the design com- munity understand the differences between them, their environmen- tal footprints, and will allow them to make more informed specifica- tion decisions.”
Both courses are approved for AIA, IDCEC, LACES and NKBA credit. These new courses are available to certi- fied CEU speakers for down- load and presentation through the CEU Events dashboard. To learn more about becoming a certified CEU speaker through the Natural Stone Institute, visit www.natu- ralstoneinstitute.org/CEU.
The Natural Stone Institute is a trade association representing every aspect of the natural stone industry. The current membership exceeds 2,000 members in over 50 nations. The association offers a wide array of technical and train- ing resources, professional devel- opment opportunities, regulatory advocacy, and networking events. Two prominent publications—the Dimension Stone Design Manual and Building Stone Magazine— raise awareness within the natural stone industry and in the design community for best practices and uses of natural stone. Learn more at www.naturalstoneinstitute.org.
“Why don’t they pass a constitutional amendment prohibiting anybody from learning anything? If it works as well as prohibition did, in five years we will have the smartest people on earth.”
— Will Rogers, Weekly Articles