Featured In This Issue
February 2025
Castelli Marble: Experienced, Connected, Diversified and Positioned, by Peter Marcucci
Coming Full Circle with Super White, by Karin Kirk
Training, Safety and Education
Industry Calendar of Events and Training: February to April 2025
The Hidden Talent Pool for Stone Sales You Probably Haven’t Considered, by Tim Saddoris
Marketing and Sales Alignment: The Missing Link in Stone Fabrication Success, by Anthony Milia
Understanding AI and ChatGPT for Your Countertop Shop, by Stephen Alberts
Using Customer Data to Maximize Sales, by Darlene Compagna
The Importance of Understanding Product Margin: Part Two, by Rick Phelps
Industry Topics, Tips and Featured Columns
I’m Going Whole-Hog with Weather Gripes, by Sam Venable
In Memory of Bobby Grace Brakefield, by Bob Murrell
A Day in the Life of the Stone Detective, by Frederick M. Hueston
Revolutionizing Countertop Installations, by No Lift System
Cobbed, Creamed, or Countertop? by Sharon Koehler
Industry News
Alpha Professional Tools Announces Eric Vicario Joins The Alpha® Team
International Surface Fabricators Association Honors 2024 ISFA Award Recipients
2025 Stone of the Year Crystallo Rare Quartzite, Natural Stone Institute
BB Industries Releases 2025 Product Catalog
Mike O’Connor Named CEO of Coldspring, Succeeding Pat Alexander
Contributors & Staff
Rick Stimac |
Publisher |
Larry M. Hood |
Editor and Design Director |
G. William Brown |
Graphic Designer |
Andrea Horvath |
Assistant Editor |
Stephen Alberts |
Countertop Marketing |
Mark Anderson |
Department of Humor |
Darlene Compagna |
Direct Opinions |
Frederick M. Hueston |
Stone Forensics Investigation |
Karin Kirk |
usenaturalstone.org |
Sharon Koehler |
Stone Industry Consultant |
Peter Marcucci |
Special Contributor |
Anthony Milia |
Milia Marketing |
Bob Murrell |
Restoration Consultant |
Rick Phelps |
Synchronous Solutions |
Tim Saddoris |
Grand Onyx |
Sam Venable |
Department of Irony |